Signage improvements planned for Anvil Centre in New West

Ask City Hall

Dale Darychuk’s law office is located in downtown New Westminster – not far from Anvil Centre. We took the New West resident’s question about the signage at the civic facility to Anvil Centre general manager Vali Marling for the latest instalment of Ask City Hall:

Q: The Anvil Centre will celebrate its fifth anniversary this September. Unfortunately, it has never had a sign that tells the thousands of vehicle commuters and pedestrians that pass by it every day what is going on inside the building. This is a significant missed opportunity.  I was heartened to read in the city’s budget for this year that $100,000 has been budgeted “to work with a sign expert to determine more effective signage outside the Anvil Centre.” My question to city hall is: does the $100k cover the cost of the consultation or does it also include the actual signage?”

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A: We absolutely agree with the reader, and are looking forward to increased opportunities to promote programs, performances, events and other activities to the community and visitors passing through. The capital budget allocated to this initiative covers the cost of a sign consultant, the purchase and installation of two digital signs, as well as additional portable interior digital signs. We have sourced the digital signs that will be located in two of the windows on Columbia Street. These signs will be programmed to dim at dusk and brighten at dawn to ensure that surrounding residents and businesses are not affected by light intrusion.

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