There’s a new face at the helm of The Record, now that longtime publisher Brad Alden has retired.
Alvin Brouwer, president of Lower Mainland Publishing, is now publisher of both The Recordand Burnaby NOW, and sales and marketing director Lara Graham is associate publisher.
“I’m an enthusiastic optimist, and I really believe in our industry,” Brouwer said. “I also believe we really have to accelerate our efforts on the digital side, which is what we are starting to do.”
Brouwer has a long history in the newspaper business. He spent 25 years at Metroland Media, a community newspaper chain in Ontario, then moved to Postmedia to become president of business ventures before joining Glacier.
Lower Mainland Publishing is Glacier’s community newspaper division. Brouwer is also president of Glacier Media Digital and publisher for the Delta Optimist.
Brouwer said readers can expect to see accelerated efforts on the digital media side while he is publisher.
“Although it’s a good paper today, I think it’s going to be a better paper,” he said.
Meanwhile, Graham will maintain her role as sales and marketing director in New Westminster and Burnaby, a post she’s held for the past eight years, while she takes on more responsibility as associate publisher.
“I’m really excited to be given this opportunity as associate publisher. Working with the president of our company is an added bonus,” Graham said, adding that readers can expect to see exciting changes in the next few months.
Both Brouwer and Graham will be attending public functions on behalf of the newspaper.
The two took over their new responsibilities following the retirement of Alden, who spent more than two decades in the industry.
